Creative Agent Overview

  • Updated

Creative Agent is a powerful new tool for building beautiful, customized marketing assets. It offers:

  • A flexible, intuitive drag-and-drop editor with AI assistance
  • Pre-built layouts to jumpstart your design process
  • Easy personalization for individual accounts or segments
  • Enhanced customization options for every element on the page

Getting Started

Create a New Asset

To get started, click the Create New button in the left nav bar

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If you are on a free plan, you will only be able to create assets for a theme or segment, but if you are on a paid plan, you will be able to select from a set of Asset types:

  • Single Account - High-touch assets for a special prospect
  • List of Accounts - Scale personalization across multiple target accounts
  • Theme or Segment - Create a assets focused on a specific theme rather than accounts
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Interested in upgrading to a paid plan? Email the team at mutinylovesyou@mutinyhq.com to get plan upgrade information

 

After you've selected an asset type, you'll be brought to the initial asset creation page. Here you will talk to the Creative Agent, explain what you would like to create, choose a template layout that fits your needs, and the Creative Agent will launch.

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Learn more about the templates in this article here:

The Creative Agent Editor

Our new editor is divided into several key areas:

  • Main Canvas - Central workspace where you can see and edit your landing page
  • Page Tabs - View all open pages in your current editing session to quickly see what the page will look like for different accounts
  • Left Sidebar - Contains four powerful tabs for managing your assets

Left Sidebar Tabs:

Tab Functionality
Pages List of all the account pages in your Asset
Chat Work with AI to use data, build personalizations, or make design changes
Design Granular contorl over layout and design elements
Insert Add new blocks and design elements to customize your pages
Layers View the page sections and containers in a list view

 

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Learn more about the Creative Agent editor in this article here:

 

Access and utilize data

Click the Data tab at the top of the editor to view all available data for your asset. This is pulled from the list used to create the asset. This information can be used in personalizations to create a tailored experience for each account. 

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Learn more about the data tab in this article here:

Best practices & pro tips

  • Start with a template - Save time by building on existing designs instead of starting from scratch
  • Use the Creative Agent - Let our AI assistant help you optimize copy and design elements
  • Leverage your data - Incorporate account-specific information for true 1:1 personalization

Need Help?

If you have questions or need help, the Mutiny Support team is here for you!  You can submit a support ticket at the bottom of this page or reach us at support@mutinyhq.com.

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